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Thursday, October 8, 2026
Harbor Global Insights

The musician contributes twenty-five thousand pounds Mercury Prize to grassroots concert halls

The singer holding the award in the North East
The musician was awarded the prestigious award in October in his hometown

The artist has given the entirety of his twenty-five thousand pound honor cash to the MVT, which works to protect the UK's grassroots concert spaces.

Fender was given the award on 16 October as his latest record People Watching was chosen as the best record of the last 12 months.

Fender has opted to hand the money over to the Music Venues Trust, in recognition of the vital role grassroots venues fulfilled in his initial steps.

"I wouldn't be doing this success if it wasn't for all the gigs I performed around the area, and elsewhere, when I was starting out," said Sam Fender. "These venues are legendary, but they are struggling."

Since the start of 2023, over 150 of these venues have ceased operations – approximately one-sixth of the total UK scene.

Recently, top acts like Pulp, Coldplay, the singer Katy Perry and Sheeran have all backed the MVT in its efforts to help venues survive, by adding a modest fee to their ticket costs, which benefits smaller concert halls.

He also took part, raising more than £100,000 on his 2024 arena tour to assist numerous local spots across England, Scotland, and Wales.

These funds helped venues that were facing imminent closure due to difficulties arising from floods, fires and bereavements, as well as regulatory hurdles, legal disputes and neighbor objections.

Other venues received funding support in modernizing infrastructure and gear that directly benefitted artists and audiences.

"The notion that funds from shows in large arenas backs the smaller venues, where it begins for artists like me, is just sensible," the star has said.

The band Pulp in concert
Pulp are among the artists who contributed their Mercury Prize prize money to good causes

Fender is not the first artist to contribute his award prize money to good deeds.

In the band won the prize in 1996 for their album the album, lead singer the singer announced that the band would contribute their winnings to the charity the charity.

That year, artist she shared her award across multiple good causes, including the NSPCC and a Sickle Cell organization.

"Additionally, I gave a £1,000 to the center, to their gymnastics class, because I trained in gymnastics when I was a child and they required better apparatus," she shared with outlets.

Two years ago, Ezra Collective gave their winnings to the youth organization that developed their group, alongside other local music groups.

Additionally 1994 winners the group donated their award to a multiple sclerosis charity after a close contact was found to have the illness.

"Winning was ample," remarked artist Small. "The prize was the extra but we didn't require the cherry, because we had the honor. So our success impacted somebody else's life."

Recently, the trust shared it had rescued a couple of grassroots venues in the South East, by transferring them to community ownership.

One venue in the city and The Croft in the city were purchased under the public acquisition initiative, which is supported by the arts council and music fans who purchase "stakes" in the venues.

NB
By

Nicholas Bartlett

A seasoned logistics consultant with over 15 years of experience in international trade and supply chain optimization across multiple continents.

Harbor Global Insights

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